Technical SEO: Rebuilt site architecture, resolved crawl and indexing issues, and optimized Core Web Vitals for faster, cleaner performance across all devices.

On-Page & Content: Conducted full keyword research and mapped high-intent search terms to optimized pages, refreshing content to capture fan, ticket, and community demand.

Local SEO: Optimized the Google Business Profile and built local citations to dominate the map pack and searches around the venue.

Link Building & Authority: Earned high-quality backlinks through digital PR and outreach, strengthening domain authority and outranking competing organizations.